# Full-Service SEO Agency · Serving Clients Nationwide for 20+ Years **URL:** https://www.perrill.com/minneapolis-seo-agency/ **Author:** scribe **Published:** April 24, 2020 > Built for Organic Revenue, Not Rankings Perrill is a full-service SEO agency built for marketing leaders at mid-market companies who are accountable for organic revenue and need to prove it grew. We work with clients across the country from our... --- - Built for Organic Revenue, Not Rankings Perrill is a full-service SEO agency built for marketing leaders at mid-market companies who are accountable for organic revenue and need to prove it grew. We work with clients across the country from our Minneapolis headquarters. What that looks like in practice: - Diagnosis before the pitch: You get a forecast and an honest fit assessment before you commit a dollar - Full-service program: Optimizing for all the search channels your audience uses, including [AI](https://www.perrill.com/generative-engine-optimization-services/)[ optimization,](https://www.perrill.com/generative-engine-optimization-services/) with technical, content and CRO work - In-house developers: Technical fixes get built by the people who wrote the recommendation, not filed in your IT backlog - Business outcomes reported, not activity: Leads, pipeline and revenue, with the attribution to back them up On average, Perrill SEO clients see a 67% increase in organic traffic and an 85% lift in organic leads within their first year. One national CPG client reached #1 in Google for a keyword with over 1,000,000 annual searches; a Twin Cities health system increased organic appointment requests by 48%; an established retail brand generated over $1,000,000 in revenue from organic search in its first year of e-commerce.   Get My Free SEO & AI Visibility Audit Grow your organic traffic by over 50% Get a free SEO audit to see where you’re winning, what’s missing, and how we can help you grow faster. "*" indicates required fields [Book your free 15-minute call](https://meetings.hubspot.com/ntower/schedule-a-meeting-with-perrill) ## Proven SEO Results for 20+ Years Yes, you read that right. We’ve been delivering SEO results since search engines started. As the first Minneapolis SEO company to achieve top rankings, Perrill is uniquely positioned to get you to the top of the search results for the keywords that matter. With almost three decades of successful experience designing and marketing websites, we understand what it takes to develop and implement a custom SEO strategy that will maximize your online performance. From small local businesses to large international e-commerce websites, we’ve conducted hundreds of SEO campaigns that have resulted in exponential growth in leads and sales. Search Engine Optimization (SEO) is much more than getting “ranked” on Google. SEO is the art and science of maximizing visibility when your customers are searching for you and your products or services. As one of the few agencies in Minneapolis with full-service [web design](https://www.perrill.com/what-we-do/creative/minneapolis-web-design/) and [web development](https://www.perrill.com/what-we-do/web-developer-minneapolis/) in-house, we can make sure your website performs its best beyond search results. ## How we drive better results with comprehensive SEO services Through our comprehensive, multi-phased approach to SEO, we help businesses achieve meaningful growth. Here’s how we do it: 1 SEO strategy aligned with your business goals Great SEO is about more than choosing keywords or climbing the rankings. We build strategies that align with your business goals, so you earn visibility for the searches that drive real revenue and measurable growth. That means helping businesses, like yours, capture more demo requests, or dominate search results in key markets. 2 Complete website optimization SEO gets more complicated every day. Your website needs to be in tip-top shape to compete for the #1 position in Google results. By combining development and technical skills with business expertise, we ensure your site is built to get to the top and stay there. 3 Continuous organic improvement SEO is not a channel you can set and forget. To maximize your ROI, you need an SEO program built on continuous improvement. By staying ahead of Google trends and only deploying proven, white-hat techniques, we get you on top and continue to find ways to drive more traffic that converts. ## We do not hand you a list and wait on your IT team Most SEO programs at mid-market companies do not fail on strategy. They fail because the recommendations land in a development backlog and die there. Ours do not, because our developers work in the same building as our SEO team. Design, development and SEO sit under one roof, which means technical recommendations get built by the people who wrote them, usually within the same sprint. No ticket queue, no waiting on an outside dev shop, no “we will look at it next quarter.” It also means one accountable partner instead of an SEO vendor, a content freelancer, a dev agency and an ad agency all blaming each other for the same number.     [See how we handle technical SEO](/what-we-do/web-developer-minneapolis/) ## Who Gets the Most from an SEO Company No matter what line of business you’re in, the vast majority of customers begin their search with Google. If you don’t show up when people are searching, prospective customers will go with your competition. While it’s easy to say, “Everyone needs SEO,” the truth is that certain businesses benefit more than others from a sound SEO strategy. SEO is ideal for: - Driving qualified local traffic for multi-location and service-area businesses - Increasing qualified leads for B2C services - Building trust for B2B companies - Generating more online sales for e-commerce websites If SEO isn’t right for your business, we will tell you. We are focused on driving results, not vanity metrics. If you’re not sure about the impact SEO can have on your business, we’ll provide a forecast and give you the best recommendation for your specific situation. We also provide [SearchGPT Optimization services](https://www.perrill.com/searchgpt-optimization-services/) alongside our SEO to make sure you are always showing up where your customers are searching. ### While SEO can work in any industry, our best organic successes have come in the following industries: - B2B - [Ecommerce SEO](https://www.perrill.com/ecommerce-seo-agency/) - CPG - Outdoors - Healthcare / Dental / Medical - Financial - Engineering - Architecture - Manufacturing - Technology/IT   ## Your CEO is telling you to get your brand in AI search. Here is how. Organic search still drives most of your pipeline. What has changed is how you earn it: when an AI Overview appears, pages can see materially lower click-through than comparable searches without one, and a growing share of buyers now start in ChatGPT, Gemini, Perplexity or Copilot rather than a search box. Abandoning SEO would be a mistake. Treating AI visibility as somebody else’s problem would be a bigger one. We run both under one program, with one strategy and one report because the work overlaps heavily, and the parts that do not overlap (brand mentions, third-party citations, online sentiment, structured content) are things you cannot buy your way into after the fact. We track our own AI visibility the same way we would track yours. Across 530 measured prompts over the last 30 days, Perrill appears in 24.7% of AI answers (ahead of every agency in our benchmark set). We will show you your number, and your competitors’, in the free audit.   [See your AI visibility score](/generative-engine-optimization-services/) ## Proven SEO results We’ve helped hundreds of businesses grow their revenue through effective SEO strategies. Here are just a few of our big wins: 48% Increase in organic leads #### Client A large Twin Cities based health care provider #### Result Increased appointment requests from organic search by 48%. $1,000,000 Revenue generated from organic #### Client An existing national brand launching their first e-commerce website #### Result Generated over $1,000,000 in revenue from organic search within the first year. 319% Increase in organic traffic #### Client A regional B2B technology solutions provider #### Result Increased year-over-year organic search traffic by 319%. #1 Ranking in Google #### Client A national CPG company #### Result Achieved #1 ranking on Google for a keyword with over 1,000,000 annual searches ## Businesses that have boosted organic traffic with Perrill: ![Park Dental Logo](data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==) ![Jack Link’s Logo](data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==) ![Schwan’s Logo](data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==) ![Culligan Water Logo](data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==) ![Compute North](data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==) ![Ozonics Logo](data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==) ![Pnuma Logo](data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==) ## If your last agency could not tell you what they did last month Most of the people who call us are not buying their first SEO program. They are replacing one. The pattern is consistent: vague tactics, outsourced content, a monthly PDF full of impressions and “keywords in the top 100,” and nobody able to answer what was done and what it produced. Not us. We forecast before you commit, so you know what you are buying and what it should return. If we cannot explain a recommendation in terms your leadership understands, we do not make it. And we will tell you when SEO is the wrong investment for your business, before you sign anything. ## The report you can forward without editing it first Your job is not really SEO. It is translation: turning business goals into marketing activity, then turning that activity back into something a CFO finds credible. So we build the evidence side of the program as deliberately as the optimization side. Custom GA4 and GTM implementation, so organic performance is measured against leads and revenue instead of sessions. Lead-source attribution down to the landing page and query where the data supports it.  A live dashboard you can open in front of your leadership team without preparing it first. And a standing working session with the named strategist who does the work, not an account coordinator reading a task list back to you.   ## What this costs Most of our SEO clients invest between $2,000 and $6,000 per month, scaled to site size, content volume, and technical scope. Larger programs and enterprise engagements run higher; project-based work is available where a retainer does not fit. If your budget is meaningfully below that range, we will say so directly and point you toward something that fits rather than sell you a program too small to work. Cheap SEO is not a smaller version of good SEO, it is a different thing with a different outcome. ## Three reasons your organic traffic is flat, and how to tell which one is yours Not sure which one you are looking at? That is precisely what the free audit answers. [Diagnose my drop →](https://www.perrill.com/contact/) 1 AI answers are absorbing clicks you used to get. Your rankings look stable, impressions are flat or up, and clicks are down. If your Search Console CTR is falling on informational queries while positions hold, this is usually the cause. The fix is a GEO program, not more blog posts. 2 You rank, but the traffic does not convert. Traffic is fine and pipeline is not. This is almost always an intent-mismatch problem. You are winning research queries and losing buying queries, compounded by pages that were never built to convert. The fix is keyword re-targeting plus CRO. 3 Something technical broke and nobody caught it. A sudden step-change down, often traceable to a redesign, a migration, a plugin update or a robots or canonical change. The fix is a technical audit, and the sooner the better. ## Comprehensive SEO program built for fast, sustainable results Our full-scale SEO services include: SEO audits In-depth keyword research Competitive analysis On-page optimization Technical SEO Local SEO Link building Content creation Conversion rate optimization Page speed optimization Google page experience and core web vitals Migration and replatform SEO Custom GA4 and GTM implementation with lead attribution Digital PR and brand mention acquisition We also have full-service digital marketing, creative, and development capabilities, all performed by our in-house experts. Our comprehensive approach and complete range of capabilities ensures you achieve maximum return on investment. Get a FREE SEO audit Complete the form below to find out how we can improve your SEO "*" indicates required fields ## SEO FAQs How long does SEO take to work? If done the right way, Search Engine Optimization will often demonstrate positive return within 3 to 6 months. This timeline can vary depending on the current state of your website as well as the competitive landscape. For more competitive industries, it may take 9 to 12 months before seeing a positive return. In some rare cases, SEO may result in an almost immediate pay off. Do I really need a monthly SEO program? SEO is not a one-time fix. Because Google algorithms are always changing and your competitors are also continuously optimizing their websites, you need an on-going SEO program to achieve top rankings and remain on top. Are you affiliated with Google or certified to sell SEO services? No such certification exists. We are a Premier Google Partner, but that designation only relates to our Google Ads services. Google does not provide an endorsement of any SEO agencies. How can you tell if an SEO agency is any good? There are dozens of SEO agencies in Minneapolis and thousands of SEO agencies across the country. Many of them are good at what they do. The best SEO agencies will have case studies that demonstrate their improvement. Additionally, good SEO agencies are typically transparent regarding their tactics. If an SEO agency won’t tell you what they plan to do, then you should stay away. Do I need both SEO and GEO, or does one cover the other? It depends on your buyers, but for most mid-market companies the answer is both, and it does not mean duplicating spend. Much of what earns Google rankings also helps in AI answers, and the correlation is high. What SEO alone will not get you is the part AI engines weight heavily: third-party brand mentions, citations on sources they trust, positive online sentiment, and content structured for extraction rather than for ranking. Those need to be worked deliberately. What reporting do I get, and who do I actually talk to? A named strategist who does the work on your account, a standing working session, and a live dashboard built on a custom GA4 and GTM implementation so organic performance is tied to leads and revenue rather than sessions. You should never have to reformat our report before forwarding it to your leadership team.