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Magento Commerce vs. Shopify Plus: Which one is best for your business?
Magento Commerce vs. Shopify Plus: Which One is Best for Your Business?
Magento Commerce vs. Shopify Plus: Which one is best for your business?

Whether you’re a new business looking to build an online presence or an existing brand that isn’t happy with your current setup, choosing the right ecommerce platform is one of the most important decisions you’ll make. After all, it can be very time consuming and expensive if you end up making the wrong choice. While…

The legal impact of web accessibility
The legal implications of web accessibility
The legal impact of web accessibility

Web accessibility is a serious issue for both digital users and modern businesses. Users with disabilities aren’t able to effectively use websites that aren’t fully accessible, and companies with non-accessible websites face the growing risk of lawsuits and lost customers due to that fact. 2019 was an important year for accessibility lawsuits, and the research…

Why You Need to Upgrade to Magento 2
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Why You Need to Upgrade to Magento 2

One of the keys to having a successful e-commerce website is choosing the right platform. You need something that’s fast, user-friendly, and secure for your customers. It also has to be robust enough to handle your organization’s inventory management, payment services, and other integrations required to run your store effectively.  If you’re using Magento to…

Why your website should be your most valuable employee
Workspace desk and desktop computer
Why your website should be your most valuable employee

Any time you hire a new employee, there is a significant amount of risk involved. It is a costly, time-consuming process that includes interviewing, training, benefits, salary, and more—all without any guarantee the new employee will even pan out. Hiring the right people is obviously important for your company’s success, but there’s an even more…

9 Website Updates You Must Make in 2019
Website Updates Featured
9 Website Updates You Must Make in 2019

With a new year comes new budgets and new business goals. Make 2019 the year you finally give your website and your business the attention it needs. Here are the 9 website updates you absolutely must make in 2019: 1. HTTPS Having a secure website is no longer a nice-to-have. It’s an absolute requirement. Your…

A website redesign is not an easy process — but it is worth it
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A website redesign is not an easy process — but it is worth it

It takes a lot of time and effort to put your website through a redesign. Maybe that’s why you’ve been putting it off. The process can seem daunting and intimidating, but the benefits of a professional, well-done redesign far outweigh any of those concerns. If you’re sick of seeing your site living in the past,…

6 common web design pitfalls
design pitfalls featured
6 common web design pitfalls

Your website’s design is arguably its most important feature. But we’re not just talking about the way it looks. That’s only one aspect of effective design. A site’s appearance and the way it functions need to come together to deliver the greatest level of user experience. Your visitors’ first impressions are crucial, and no one wants to…

7 signs your website is ready for a redesign
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7 signs your website is ready for a redesign

A website redesign is one of the most effective ways to give your entire business a measurable and lasting tune-up. But how do you know when it’s time for a redesign? Deciding to pre-schedule a redesign for every few years isn’t the best strategy, as it could cause you either to wait too long to update or…

Ecommerce best practices every online seller should adopt
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Ecommerce best practices every online seller should adopt

For today’s online retailers, it’s essential to provide shoppers with the highest quality experience possible. Failing to do so often results in a loss of business and a damage to brand reputation. As ecommerce has continued to grow, its trends and uses have developed and continue to be shaped by some of the largest retailers…

7 simple ways to improve your website’s UX
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7 simple ways to improve your website’s UX

Few things matter to your website more than user experience. You could have innovative products and tons of useful information but none of that will matter if users have a bad time when they visit your site. Imagine going to the Super Bowl, being unable to find your seat, eventually sitting behind a pillar, and…

5 reasons you need a custom-designed website
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5 reasons you need a custom-designed website

When you first set out in creating your website, you’ll have an important choice to make. I’m not talking about the choice to make your homepage a fullscreen video of babies laughing in slow-motion – though that is important. I’m talking about the choice you’ll have to make between custom-designing your site or going with…

Website not converting? Here's why.
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Website not converting? Here's why.

Of all the ways to measure success on your business’s website, conversion rate should be at the top of the list. This is a key indicator you need to be tracking to determine how well all the time and money you put into your site is translating into profit for you.  The term “conversion” might…

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