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Monthly Archives: March 2015
Why Should I Bid On My Brand Name? - Internet Marketing Mysteries
Why Should I Bid On My Brand Name? - Internet Marketing Mysteries

No matter what type of business you have, there’s a good chance that a large chunk of your customers find your website through branded search. This a good thing. It means people know your brand—and they’re actually interested in it. If someone’s searching for your brand name, they’re pretty much guaranteed to convert, right? Well,…

Shouldn't We Be Using Meta Keywords? - Internet Marketing Mysteries
meta keywords
Shouldn't We Be Using Meta Keywords? - Internet Marketing Mysteries

Back in the good ol’ days of SEO, meta keywords were where it was at. You just shoved in every keyword you could ever imagine wanting to rank for, and then you sat back while the SEO magic happened. Well, in case you haven’t heard, meta keywords are long dead. In fact, using them can actually…

How Long Does SEO Take? - Internet Marketing Mysteries
How Long Does SEO Take? - Internet Marketing Mysteries

Pop quiz time. How long does SEO take before it starts working? a. A few days b. A few weeks c. A few months d. A few years Okay, pens down. Are you ready for the correct answer? Well, I’m going to make you wait a bit. Patience, young grasshopper. First, let’s go over a…

Should I Search for Myself on Google? Internet Marketing Mysteries
Should I Search for Myself on Google? Internet Marketing Mysteries

Are you trying to find yourself? If it’s soul searching, then great. Keep it up. But if it’s Googling your business, that’s not such a noble (or productive) pursuit. Searching for your business on Google isn’t the equivalent of trying to figure out your place in the world. It’s more like stalking yourself, and it…

Ten Reasons Your Ecommerce Site Isn't Converting – And How You Can Fix It
Ten Reasons Your Ecommerce Site Isn't Converting – And How You Can Fix It

Getting people to your site isn’t always the hardest part. For many ecommerce websites, the main problem is getting people to buy something. In fact, the median conversion rate for ecommerce sites is less than 2%. This means only a tiny fraction of your visitors are actual customers. There are two main reasons why people…

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