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  • 6 reasons your website isn’t generating leads

Featured

8 marketing strategies that will define 2021 (and beyond)

2021 Explorers
It’s the beginning of a new year once again, which means more year-end lists recapping everything we’ve seen over the past 12 months – and last year, we saw a lot of new and unexpected things. We’re all familiar with...
Dan Cole - Author
Dan Cole
Jan 11, 202117 min Read
Forest fire, bushfire on the horizon with glowing night sky and stars and silhouetted trees, Blue Mountains, Australia
Article

6 reasons your website isn’t generating leads

It’s a terrible feeling – knowing you’ve poured hundreds of hours and thousands of dollars...
Dan Cole - Author
Dan Cole
Sep 20, 20208 min Read
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Shark fin swimming in dilapidated city street
Article

9 ways to maximize your eCommerce SEO

Measuring the success of an eCommerce website essentially comes down to one thing: how much...
Dan Cole - Author
Dan Cole
Sep 04, 202010 min Read
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Article

The ultimate guide to evaluating your digital agency

Deciding to invest in a digital agency is a big move that can have a...
Dan Cole - Author
Dan Cole
Aug 23, 20206 min Read
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Article

5 ways to come up with new and compelling blog topics

Blogging is one of the best ways to build and engage with your audience. It...
Dan Cole - Author
Dan Cole
Aug 12, 20206 min Read
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Article

The anatomy of a marketing budget

The biggest issue most businesses face when setting up a marketing budget is that they...
Dan Cole - Author
Dan Cole
Jul 24, 202012 min Read
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Article

What is ROAS? How to calculate return on ad spend

In digital marketing, data is everything. It helps validate performance (or a lack thereof) and...
Dan Cole - Author
Dan Cole
May 26, 20209 min Read
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An explorer entering an ice cave
Article

How to write a great blog post in 2020: 8 tips to dazzle and engage your audience

You’ve poured hours into crafting detailed and original blog content. You’ve agonized over every sentence...
Dan Cole - Author
Dan Cole
Feb 12, 202015 min Read
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Tyrannosaurus Rex and businessman on collision course in urban sidewalk
Article

Google announces change to featured snippets and organic listings

Just one week after their latest Core Algorithm Update, Google announced earlier this week that pages...
Dan Cole - Author
Dan Cole
Jan 23, 20203 min Read
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Large hippo breaking table and chairs in windowless concrete room
Article

The legal impact of web accessibility

Web accessibility is a serious issue for both digital users and modern businesses. Users with...
Dan Cole - Author
Dan Cole
Jan 14, 20204 min Read
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